About Us

Where It All Began

1990

Mr Sharad and Mrs Anju Jain established their company in Jaipur in a small office under the name Creative Gems.

1992/3

Sharad, a seasoned gemstone manufacturer and trader, had his business expanded in USA, Thailand, and Japan.

1996-1997

They recognized the power and demand of the Indian retail market. With their growing business, they expanded their presence in South India, connecting deeply with local tastes and cultures leading to their first retail exhibition in Bangalore.

2008

After years of experience in exhibitions, they thought of opening the first retail outlet in Bangalore. Naman Jain, the eldest son of Sharad and Anju Jain, pitched a meticulously crafted proposal during his pursuit of a Bachelor of Business Administration (BBA) degree in Bangalore. This enabled them to secure their first retail outlet- a kiosk at Mantri Square Mall.

2011

Whiskey River Wear had their stars aligned as luck would have it, when they were thinking of opening a new store. An opportunity presented itself, allowing them to successfully open a store on Commercial Street, Bangalore.

2012

Their second store has an interesting story behind it. One day, a gentleman walked into their store and proposed a place in Indiranagar. Initially, they didn't take him seriously, but later that day, Mr. Naman went out with his friends and coincidentally came across the location.

2015

They had to shut down their kiosk because it faced various challenges. The lack of seating space made it difficult to create a comfortable environment for customers. They aimed to have a space to engage with customers, discuss, and design jewellery in a satisfying and inviting setting.

2020

In response to the COVID-19 outbreak, Whiskey River Wear embarked on their digitalization journey under the leadership of Naman and Vrinda Jain (Naman’s wife), marking the beginning of their digital transformation. They adopted a customer-centric approach and leveraged the Instagram platform following extensive research.

2023

Samyak Jain, the younger son, who is a marine engineer with impeccable technical and machinery expertise, led to the establishment of the art production unit, in collaboration with Sharad's experience. Shini, a professional architect and Samyak’s wife conceptualised the design. Within 18 months, the factory was up and running with over 80 employees.

Our Story

Whiskey River Wear is a company that specializes in creating high-quality handmade silver jewellery with a contemporary twist. We offer a range of elegant pieces for weddings, festivities, and special occasions. We also excel in custom designs crafted by skilled artisans in Jaipur, India.

Our founder Sharad Jain, who originally honed his skills in gemstone cutting, has over 20 years of experience supplying gemstones to various countries, including Japan, Thailand, and America. His vision to create a brand led him to exhibit in different cities in India. After receiving positive feedback from customers, Sharad and his wife, Anju Jain, launched their first venture in 2008 at a mall kiosk in Bangalore, marking the start of their successful journey.

Today, Whiskey River Wear thrive as a close-knit team of over 80 dedicated individuals, making a meaningful difference in the lives of countless customers. We take pride in our commitment to empowering the local community, not only by employing local men and women but also by enriching their lives through comprehensive training and technical expertise. Our efforts extend beyond job creation, fostering improved living standards and leaving a lasting, positive impact on the community we serve.

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Founders Message

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